One Year in, Titan Fuels International Sees Growth
In a year since its launch, Titan Aviation Fuels' international division is looking ahead to further growth.
The Titan Aviation Fuels international team (l to r) David Sierzant senior VP contract fuel, Titan US, Valerie Bouthiaux, managing director, Lorin Popescu CFO, Daniel Coetzer, CEO, Alexi Coetzer, account manager all Titan International, Rhonda Bernthal, director of marketing, Titan US. (Photo: Titan)

In the year since its introduction at EBACE 2022, Titan Aviation Fuel’s international division is experiencing market acceptance. Based in Geneva, Titan Fuels International (Booth S88) has increased its staff as it developed a roster of European customers, including air operator certificate holders and private operators.

“We’re proud of how much business we’ve generated in just over a year, and it confirms our strategy to bring a competitive refueling service to a market that a few key players have historically dominated is the right choice,” said CEO Daniel Coetzer, who runs the unit along with managing director Valerie Bouthiaux. “We combine advanced technology and efficiencies with personal relationships, and the European business sector appreciates this singular approach.”

He added that while Titan can deliver the benefits of a large company, it excels at providing individual, personalized service. The company offers real-time fuel planning, digital price quoting, pre-ordering, and purchasing from a global network of 70 approved suppliers, as well as a 24/7 customer service team. Titan also provides assistance with notoriously complex VAT and MOT calculations.

Having a European footprint provides these new customers, as well as its North American clients, with a recognized fuel card that extends their network of fueling options when traveling internationally. With sustainability a growing industry concern, Titan provides sustainable aviation fuel where it can physically obtain it and offers carbon-offset program access where it is not.

Looking ahead, the company plans to continue its expansion, to Southern Asia and South America and has already opened an office in Argentina.