Helicidade Heliporto (HeliCity Heliport) is making its fourth consecutive LABACE appearance (Stand 2019), with a larger exhibit totaling 25 sq m, which is aimed at promoting the heliport’s reputation as “one of the greatest heliports in Latin America.” Certainly it is one of the most luxurious, thanks in part to a series of recent modernization projects to ensure greater guest comfort.

In addition to the usual executive reception area, Helicidade Heliporto offers meeting rooms, changing rooms, a restaurant, gym, valet automobile parking, convenience store and weather center. The lounge features cable television and Internet access, as well as massage chairs to provide relaxation for both pilots and passengers.

“We decided to expand our inner area to serve our customers with more convenience,” said Helicidade director Edson Pedroso. “Our goal is to offer them not only a higher standard of service, but also comfort and sophistication.”

Situated four stories high in the metropolitan São Paulo suburban neighborhood of Jaguaré, the entire complex totals 18,000 sq m (193,000 sq ft) offering 12 helicopter parking slots, 4,500 sq m (48,000 sq ft) of hangars that can accommodate up to 80 helicopters and a maintenance workshop.

Opened in 2002, it was conceived by Brazilian economist Fabio Tinelli. The heliport not only is located near the city center, but is roughly a 40-minute flight from 11 of São Paulo’s airports. And it would appear there is a considerable customer base to support the activity at Helicidade for some time into the future. The helicopter fleet registered in São Paulo now numbers nearly 500 aircraft and, assuming that the Wealth Report 2013 from Singapore-based intelligence service Wealth-X is accurate, that number is likely to grow.

The report notes that some 1,880 individuals with net-assets of $30 million currently call São Paulo home, and by 2020 that number is expected to reach around 4,556. And, it added, there are approximately 50 individuals in Brazil with assets of $1 billion or more.